The New Virtual Organization World
It's a New Principled and Civilized World, It's Virtual, and It's Organized
How Can You Tell In Advance That a Promotion Will Go Viral?By Pierre Coupet
How can you tell in advance that a promotion will go viral?
A movie studio comes out with a new "low budget" movie and
makes a fortune -
blows out all "box office" expectations. Another studio comes out with a "big budget" movie and
"loses" a fortune -
a big box office flop.
In this day and age, with all the AI (artificial intelligence) tools we have at our disposal and all the "marketing and promotion" knowledge we have accumulated over the past decades, have we now reached the stage where we can know "in advance" whether a particular promotion will go "viral" or "flop"?
If so, would you want to have this sort of knowledge and capability?
Although this may sound like a rhetorical question, it is NOT. I am really interested in your feedback on the "implications" of having a number of digital marketing industry stakeholders in possession of such knowledge and capability.
- Would there be any more need for digital marketers?
- Would that become the sort of "closely guarded secret" technology that only a privileged few could have access to?
- Would that be the equivalent of having "Coca-Cola's formula" or Colonel Sanders' recipe for his "Kentucky Fried Chicken"?
- Is that the sort of knowledge that would require the government to intervene "in order to level the playing field"?
- Are there any ethical and moral dilemmas associated with having access to such technology?
- In what instances or under what circumstances would it NOT be appropriate to use such "digital marketing and promotion" technology?
- Could politicians or candidates for political office use such technology in order to promote a particular agenda or gain political office?
Is there something else that I am missing here in terms of potential implications? What do you think?
While we are on the subject of "going viral," please share this article with your family, friends, colleagues, social network members ::: and members of your Circle of Influence ::: so we can all benefit from each other's input.
As well, here is a concrete test case for your discussions. You are welcome to come up with
::: and implement ::: your very own ideas and solutions on how to make the promotion of
The New Virtual Organization World Go
Viral.
About Author: Pierre Coupet, Q of VOM, is the founder of Virtual Organization Management Institute (VOMI), Virtual Organization Management Institute Repository, VOMI Global Think Tank, VOMI Virtual Organization Academy, Virtual Organization Leadership, Virtual Organization Advisors, Virtual Organization Recruiter, Digital Currency Consortium, Digital Currency Ethical Board, Virtual Organization Jobs, Virtual Organization Executives, and Blockchain Executives :: founder of the modern virtual organization management and virtual organization recruitment disciplines pioneered since 1997:: founder of League of Extraordinary Virtual Organization Executives:: and Lead Architect of Futuristic City-State Enclave Based On a Civilized World Financial System. Contact Online.
Stock Photo: courtesy of Pixabay
Copyright 2007-2023. Pierre Coupet. VOMI. Virtual Organization Management Institute. Virtual Organization Leadership. Virtual Organization Advisors. Virtual Organization Executives. Blockchain Executives. VOMI Virtual Organization Academy. Virtual Organization Recruiter. VOMI Global Think Tank. All rights reserved. Cannot be reproduced without permission.
